12 Best Cameras for Fashion Blogging // 2020 Buyer’s Guide14 min read

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In this post I’m going to personally review the 12 best cameras for fashion blogging.

I dive into each camera to uncover the pros and cons in terms of quality, build, important features, etc.

So make sure to read the post until the end. That way you can make the best decision for you!

best lens for canon rebel t7i

Photographed with Canon Rebel T7i

Typical cameras for this industry boast features such as high shooting speeds, high resolution, and autofocus to name a few.

But picking the right camera can be tricky.

Cameras in the market are diverse. From mirrorless to full-frame cameras, even pros have a difficult time selecting the right gear for their needs.

To make things easier for you, we came up with 12 of the best cameras for fashion blogging.

This way, you’ll get the best shots that you need whether in a studio or doing photoshoot outdoors.

12 Best Cameras for Fashion Blogging

Before I get into the review itself, I’ve listed out each lens here so it is easy for you to see them from a high-level view.

Whether it’s for fashion magazines, blogs, or content for social media, cameras for fashion comes in all shapes and sizes. Personally, the best camera for the fashion industry is functional, affordable, and versatile.

Let’s dive in:

Best CamerasFashion Blogging
#1 Pick - Sony a7R III - $$$$4.6 out of 5 stars (4.6 / 5)
Runner Up - Panasonic Lumix GX9 - $$$4.6 out of 5 stars (4.6 / 5)
Fujifilm X-T30 - $$$4.5 out of 5 stars (4.5 / 5)
Nikon D7100 - $$$4.6 out of 5 stars (4.6 / 5)
Canon EOS Rebel T7i /800D - $$$4.7 out of 5 stars (4.7 / 5)
Fujifilm X-T2 - $$$$4.4 out of 5 stars (4.4 / 5)
Olympus OM-D E-M10 Mark III - $$4.6 out of 5 stars (4.6 / 5)
Canon EOS 77D/EOS 9000D/ EOS 770D - $$4.7 out of 5 stars (4.7 / 5)
Nikon D3300 - $4.6 out of 5 stars (4.6 / 5)
Pentax K-70 - $$4.4 out of 5 stars (4.4 / 5)
Nikon D500 - $$$$4.6 out of 5 stars (4.6 / 5)
Panasonic Lumix GH5 - $$$$4.7 out of 5 stars (4.7 / 5)

What is the Best Camera for Fashion Blogging?

#1 Pick – Sony a7R III

best camera for fashion bloggers

The Sony a7R III is the successor of the equally popular Sony a7R II. The Sony a7R III has the same 42MP BSI CMOS sensor as the Sony a7R II.

However, the newer version shoots up to ten frames per second. Unlike other successors, Sony a7R III has several improvements including having a dual

SD slot, improved battery life, and improved autofocus compared to the a7R II.

This camera makes use of a 399-point AF system which means faster focus across all lighting conditions.

It also has a decent ISO sensitivity from ISO 100 to ISO 32000 but it is expandable from ISO 50 to ISO 102,400. And if you need to shoot some videos, it can shoot 4K videos.

You can also share your photos instantly using its built-in WiFi. It also has NFC (Near Field Communication) that allows you to transfer images to compatible mobile devices.

If you’re not that techy, you don’t have to worry at all since there is no complex setup involved. You can also use Bluetooth connectivity.


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4.6 out of 5 stars (4.6 / 5)


  •  42MP resolution
  • Dual SD card slot
  • Great autofocus system
  • With WiFi, Bluetooth, and NFC connectivity


  • E-mount lenses are still not as good as other DSLR lenses
  • Expensive

Best Cameras for Fashion Blogging – Other Top Choices

Panasonic Lumix GX9

best camera for fashion bloggers

Another rangefinder-style camera in our list is the Panasonic Lumix GX9.

It is a Micro Four Thirds mirrorless camera that comes with a 20megapixel sensor just like the GX8.

The ISO range for the Lumix GX9 touches the ISO 25,600 level and shoots at 8fps. You can also transfer the photos via WiFi and Bluetooth connection.

Why choose this for fashion photography in the first place?

Just like any other mirrorless camera, it’s lightweight. This is a perfect option for those fashion photographers who need to travel and don’t want to get bothered by a heavy suitcase.

Shooting in awkward angles isn’t a problem as well.

The Lumix GX9 has a tilting viewfinder that allows the photographers to have an easier time composing their frame even when it requires you to have a low angle.

You can tilt the LCD as well. Its 3-inch 1230K dot touchscreen can be angled to almost 90 degrees up and around 45 degrees down.

With its touchscreen interface, you can refocus and also tweak the menu to get the best shots.

Unfortunately, there are fewer options when it comes to the selection of lenses with any micro four thirds camera. Though for fashion photography, their selection is enough to meet your needs.


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4.6 out of 5 stars (4.6 / 5)


  • Good quality image
  • Small design
  • Tilting LCD and viewfinder
  • Shoots 4K videos


  • Fewer lens options compared to DSLRs

Fujifilm X-T30

best camera for fashion blogging

The Fujifilm X-series cameras have become a popular option for a lot of bloggers and fashion photographers who want something handy.

But despite the small package, the Fujifilm X-T30 lives up to fashion blogger’s expectations. The X-T30 brings in some interesting specs from the X-T3 but with a more reasonable price point.

In terms of performance, you get a fourth-generation 26.1-megapixel APS-C sensor, a 425-point phase-detect autofocus system, and can shoot up to 8fps in continuous mode.

Though it is a bit short of XT-3’s 11fps, this can still work especially if you only need to shoot on models and fashion items and products.

In case you need to shoot some videos, you can do it in 4k. However, you are limited to shooting 10-minute clips. Plus, you also get Fujifilm’s Eterna color filter that can help in making it easier to adjust videos easily.

When it comes to shooting JPEGs, the X-T30 offers great results. It offers versatility as you can play around with softer tones or vivid shots.

It also offers Wifi connectivity which gives you a chance to instantly see and post your photos on Instagram.

It also features Bluetooth connectivity in case you don’t have access to a stable WiFi connection.

There are a variety of lenses that you can use with the X-T30. You can use the 35mm f/2 prime lens if you tend to like shooting in a street setting.

It gives you a wider perspective allowing you to play with your subject. It is also a good option in the studio. It offers a wide angle that allows the entire subject in your frame.


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4.5 out of 5 stars (4.5 / 5)


  • Compact design
  • High resolution
  • Wi-Fi and Bluetooth connectivity
  • Superb autofocus system


  •  Few compatible lenses
  • No weather sealing

Nikon D7100

best cameras for fashion bloggers

Though it may be considered to be a bit old compared to other cameras that we’ve featured in this list, the Nikon D7100 is still a handy option for doing fashion photography.

The D7100 was released in early 2013, but for a 7-year old gear, it still gets the job done. It has a 24.1MP sensor and a 51 autofocus system. The image quality is decent; however, it feels as if it’s a tie with the cheaper D5200.

It has an ISO sensitivity of ISO 100 to ISO 6400 giving you the chance to shoot even in low light conditions. This makes it a good option especially if you are doing photoshoots at night.

It can shoot up to 7 frames per second with its autofocus mode. Plus, it only takes 0.3 seconds to focus and shoot.

When cranking the ISO, you might want to use raw files for anything beyond ISO 1600. If not, you can also play around with the noise reduction settings of your camera.

The build is also something that Nikon-native photographers can easily enjoy. You get to enjoy a slightly larger LCD compared to the 2010 D7000. The video is somewhat still decent with a 1080p resolution.

Unfortunately, you don’t have aperture control once you start shooting video. You can only control both ISO and shutter speed in this setting.
Compared with modern cameras, these features alone can still go head to head against current lineups mirrorless and full-frame cameras.


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4.6 out of 5 stars (4.6 / 5)


  • Great image quality
  • Superior build
  • A good option for shooting photos at night
  • Responsive when shooting photos


  • No aperture control in video
  • Image quality is just the same as the cheaper D5200

Canon EOS Rebel T7i /800D

best camera for fashion bloggers

Released in 2017, the Canon EOS Rebel T 7i otherwise known as the 800D in North America is an update to the Rebel T6i which was also popular among many photography blog editors.

The Rebel T7i offers the same 24MP resolution just like the T6i, but it has an updated sensor that has allowed smooth autofocus and video recording capability.

It gives you a good value for your money simply because it offers the same 45 cross-type focus point feature as the pricey 80D.

This camera weighs approximately 1.1 pounds without the lens. You can get to enjoy the Rebel T7i with a compact kit lens EF-S 18-55mm perfect for different fashion photography setups whether in an indoor studio or outdoors.

It also has both WiFi and Bluetooth compatibility that makes it easier to transfer the photos to your mobile device and even posted on social media.

With ISO 100 to 25600 and a continuous shooting capability of 6.0 fps, this can give you a chance to shoot even in indoors and low light conditions. And also, the JPEG for the Rebel T7i is superb. The only downside is that the camera’s battery drains faster than most DSLRs.


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4.7 out of 5 stars (4.7 / 5)


  • Great image quality
  • Smooth auto-focus
  • Lightweight for a DSLR
  • Can shoot even in a low-light setting


  •  Battery drains fast

Fujifilm X-T2

best camera for fashion bloggers

Another Fujifilm X-series camera that made it on our list is the X-T2. With a rangefinder design, it is less flashy compared to DSLRs.

After the release of the X-T3 in the market, the X-T2 became cheaper for a lot of budget conscious photographers. However, does it mean that it is obsolete especially for shooting models and apparel for fashion photoshoots?

In fact, it’s the total opposite. It’s a good choice for many reasons.

On the outside, the X-T30 looks like the more compact version of the X-T2.

If you will take a closer look at the performance of the X-T2, you’ll notice that it has specs that can easily compete with the newer X-series models.

For instance, it has a 24.3MP resolution X-Trans CMOS sensor. It offers ISO sensitivity from ISO 200 to ISO 12,800 plus it takes 4K videos.

However, it has a slightly smaller magnification than the X-T30. Both the X-T30 and the X-T2 make use of a 3-inch LCD with a 1040K dot resolution and a 3:2 aspect ratio.

But on the downside, the X-T2 doesn’t have a sensitive LCD.

Using the X-T2 during an actual photoshoot is quite simple since it has a locking mechanism for both ISO and shutter speed.

This allows you to have an easier time adjusting the exposure of your shots. And also, this prevents it from being changed when you are in action with the camera.

It can take 14 frames per second using its electronic shutter making it easy to shoot moving objects.

And you don’t have to worry in case there’s a bit of rain when shooting outdoors. It claims to be weather sealed which allows you to shoot even if there’s a bit of drizzle outside.

Once you’re done shooting photos, you can also transfer photos using WiFi.

However, you will need to assign a function key in case you want to use it often. Unfortunately, compared to the X-T1, transferring photos to your phone using the X-T2 is a bit slower.


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4.7 out of 5 stars (4.7 / 5)


  • Great image quality
  • WiFi and Bluetooth capability
  • Weather sealed
  • Can shoot even in low-light conditions


  • Transferring photos to mobile is a bit slower compared to X-T1

Olympus OM-D E-M10 Mark III

best camera for fashion bloggers

Released in the market in 2017, some consider the Olympus OM-D E-M10 Mark III to be a hobbyist’s camera.

For instance, some may even consider the 16-megapixel sensor to be a bit dated compared to other cameras out there.

However, the OM-D E-M10 Mark III still made it on our list for several reasons.

It’s a good option if you plan on doing a fashion shoot in some rare location. With its compact design, you’ll have an easier time packing other essentials.

Ergonomics is something that makes the Olympus OM-D E-M10 Mark III a favorite by most beginners.

This camera makes it easy to adjust all the essentials needed to get a good shot. You can adjust the ISO, shutter speed, and aperture easily when you choose the manual mode.

The camera can also shoot up to 6 frames per second. This isn’t a bad deal if you are only going to use it for fashion photography.

Since it’s a mirrorless camera, it’s lighter than your typical DSLR. It also means that if you are going to have a long day shooting models, then this might be a good option to carry around.

Another unique feature for the Olympus OM-D E-M10 Mark III is its art mode that has 15 unique filters.

It’s a perfect option for those who don’t want to bring their computer to edit photos. And also, you can use the WiFi to get the photos to share on social media.


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4.6 out of 5 stars (4.6 / 5)


  • Lightweight
  • Includes 15 unique filters
  • Ergonomic and easy to adjust the settings
  • Connects to WiFi


  • 16 Megapixels is a bit dated

Canon EOS 77D/EOS 9000D/ EOS 770D

best camera for fashion bloggers

The Canon EOS 77D also known as the EOS 9000D in Japan and the EOS 770D in China is a DSLR that was released in 2017.

The EOS 77D is a more beginner-friendly version of the 800D/Rebel T7i.

The EOS 77D is a 24MP APS-C DSLR oftentimes confused as the successor of the Rebel T6s.

That’s because it shares the same internal features as the Rebel T7i/EOS 800D.

The only difference is the slightly larger case of the EOS 77D. However, is it just a fancier version of the Rebel series?

The EOS 77D is a mix of the Rebel T7i and the more expensive EOS 80D.

For instance, though it shares the same processor as the Rebel T7i, it makes use of external features that is the same as the EOS 80D.

It has two control dials, an AF ON Button, and a top plated LCD similar to the 80D. However, performance-wise, it does give you a similar experience as the Rebel T7i/800D.

If you like controls of 80D but happy with the performance of a Rebel T7i, then the EOS 77D is a perfect pick for you.


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4.7 out of 5 stars (4.7 / 5)


  • Great image quality
  • Good autofocus
  • A good mix between EOS 80D and the Rebel T7i
  • Same processor as the Rebel T7i


  •  Burst speed

Nikon D3300

best camera for fashion bloggers

The Nikon D3300 was released in 2014 and even won the “Best Digital SLR Entry Level” category from Technical Image Press Association that year.

It was even marketed as an entry-level DSLR camera by Nikon.

Compared to the D3200 that came before the D3300, this camera offers better quality photos not to mention it performs faster as well.

For instance, the photos appear to be sharper compared to the D3200 thanks to the 24-megapixel antialiasing-filter-free sensor.

You can have clean JPEG photos up to 400 ISO but you might want to switch to RAW once you go above.

It has an ISO sensitivity of up to ISO 12800 and even expandable to 25600 giving you the chance to shoot decent photos even if you’re doing it at night.

You can shoot 5fps using continuous shooting plus it has an improved battery life compared to the D3200. You can also capture video in 1080p.

It shoots within 0.4 seconds with good lighting and could take as long as 0.6 seconds in dim light.

Though it has a slow autofocus capability, it can get the job done if you’re simply shooting posing models.

You also have to set your expectations low on the viewfinder. It is small and dim which is quite expected for an entry-level DSLR model.

This is a good option if you plan on switching towards a cheaper DSLR.

It’s a good backup camera during your sessions. In some instances, novice fashion photographers even use it as their main camera.


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4.6 out of 5 stars (4.6 / 5)


  • Good image quality
  • Decent battery life
  • Budget-friendly option
  • Responsive shooting in both dim light and well-lighted conditions


  • Slow autofocus
  • Battery drains fast when you open the menu screen

Pentax K-70

best camera for fashion bloggers

The Pentax K-70 may be considered a mid-range DSLR but if you will look at its specs, you’ll realize that it can match the needs of a professional fashion photographer or blogger.

For starters, it has a 24MP CMOS sensor.

Looking at its exterior, you can say that it offers a compact and a rugged design meant not only for studio sessions but even for shooting photos outside.

It has been pitched to the outdoor photography market making it a good option for those who typically shoot their photo sessions in locations with extreme weather conditions.

It has a full weather sealing that allows you to shoot even in snow.

It also offers an in-body image stabilization and pentaprism viewfinder that you typically see in more expensive cameras.

The Pentax K-70 shoots at 6 frames per second plus it offers digital imaging tools such as optical correction for distortion and vignetting.

It has an ISO sensitivity of ISO 100 to 102,400 making it a good option for shooting at night.

This camera also has a built-in WiFi that can help transfer images to your mobile device on both Android and iOS.

Unfortunately, it isn’t exactly fast. It takes around 15 seconds to send a single image to your phone.

This is slightly heavier than the Rebel series cameras. And this is expected because of its weather-sealed design and its bright glass pentaprism.

But the biggest downside to having K-70 is the fact that it is slow. If you are going to use the AF-S mode, it can only shoot up to 4.8 frames per second.

In addition to this, you need around 2.4 seconds to turn the power on, focus, and shoot using the camera.

You can make it go faster if you opt to disable the function where the camera shakes the image sensor to remove dust.


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4.4 out of 5 stars (4.4 / 5)


  • Great image quality
  • Weather-sealed
  • Can take good images even in low-light conditions


  • Slow starter
  • Slow burst speed

Nikon D500

best camera for fashion bloggers

Released in January of 2016, Nikon D500 is the successor for the D300S. It was a timely release since Nikon was lagging behind Canon’s affordable high-speed professional cameras during this time.

The D500 is a 20.9 megapixel DSLR that makes use of an APS-C sensor.

Using the continuous shooting mode, Nikon D500 can do 10 frames per second.

It also features a 153-point autofocus system not to mention 4K video capability available in 24, 25, and 30 fps. It can take up to 30 minutes of 4K video.

And if you are using it with your shaky hands, you can get to enjoy a stable output thanks to its vibration reduction feature.

This camera comes close to the pro-level Nikon cameras. It has similar specifications as the D5 and the D850 which makes it a popular option for users who want to get the best bang for their buck.

It has an ISO range of ISO 100 to ISO 51,200. And if you are looking to go for the expansion setting, you can even go as high as ISO 1,640,000. That’s an extremely higher number and just a notch lower than what the Nikon D5 offers to the table.

The D500 uses SnapBridge technology that hooks the camera on either WiFi or Bluetooth. This automatically transfers images to your phone in real-time.

The D500 has a robust construction having a full metal body similar to the D5. However, it also means that it’s heavier compared to your typical DSLR.


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4.6 out of 5 stars (4.6 / 5)


  • Great image quality
  • Decent autofocus
  • Durable build
  • Shoots 4K videos
  • WiFi connectivity


  • Heavier than other DSLRs

Panasonic Lumix GH5

best camera for fashion bloggers

The Panasonic Lumix GH5 was released in 2017. Over the years, it became a favorite not only by fashion photographers but even by vloggers.

It is the first camera to offer a 4k resolution. In addition to this, it has a durable design with its freeze-proof, dust-proof, and splash-proof features.

But for those who are going to use the Lumix GH5 for fashion photography, it offers a 20.3-megapixel sensor. It also offers superb focus controls. You can switch between continuous, manual, and single autofocus depending on your preference.

If you will look at the exterior, the GH5 was designed with ergonomics in mind. The joystick allows users to skip multiple steps when it comes to moving the focus.

It also makes use of an electronic viewfinder plus a 3.2-inch touch-sensitive LCD. The LCD is also hinge-mounted that allows users to switch to the right angle. You can even have it front-facing in case you want to do a selfie or do vlogs.


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4.7 out of 5 stars (4.7 / 5)


  • Great image quality
  • Easy focus controls
  • Shoots 4K videos
  • LCD that can be tilted and can face the user


  • Can’t record two different video formats in one SD card
  • Menus are quite difficult to figure out

Which is the Best Camera for Fashion Photography?

So what’s the best fit for those who want to venture towards fashion photography?

If you have the budget and you want to go for something that you can use regardless of the scenario, Sony a7RIII is our top choice.

However, if you want to consider the performance, weight, and the price of the camera, then the Lumix GX9 is another tough contender for best camera for fashion photography.

I am a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.

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